We’ve all been through this situation. You get a nice website together, put up some content, and put all your affiliate links in. You then sign up for an Autoresponder service, copy in the code, make a nice little sign-up box; offer a free product or a mini-course as an incentives to sign up, and voila! You’re good to go!

You can smell the money all the way from in front of your computer.

Then you think: “Oh, Yeah, I might need some traffic. Forgot about that…”

There are several ways to bring traffic to your website. I’m not going to get into the products that are sold out there that “guarantee” a “flood of high-quality, laser-targeted” traffic. I’m going to stick to the basics, because if you do it right, that’s all you really need.

Organic Traffic. That’s the best kind of traffic. It’s absolutely free, and if your website is well constructed and optimized, it will be “laser targeted”. The significant downside is that getting high natural ranking in Google, Yahoo, or MSN is very, very difficult to achieve and is likely to take weeks or even months.

Create your Own. By “create your own traffic”, I don’t mean sit in front of your computer all day visiting your own website. What I’m referring to is manually “plugging” your website everywhere. There are several tactics to achieve this, such as:

  • Contributing to forums
  • Email signatures
  • Article Marketing
  • Business cards, flyers, and other traditional methods
  • I will go into more details about each of those in other articles.

Pay For Traffic. Yes, pay. I mean with real money. While there certainly is an outlet of cash when using that method, paying for traffic is certainly the most immediate of methods. You can purchase clicks ads from major search engines, and only pay when your ads are clicked.

Napoleon Bonaparte once said: “L’argent, c’est le nerf de la guerre.” (”In War, Money is everything”). So is traffic to a website. No traffic, no leads. No leads, no sales, no sales, no money, and you can’t quit your day job.